Course Overview
TOPIn this one-day graphic design class, you discover how to apply design by structuring a visual hierarchy using space and type. No previous design experience is necessary, and this course serves as a valuable foundation for individuals working across various fields. This graphic design course actively involves students in creating designs in a non-computer environment with skills that translate to design for the web, apps, marketing campaigns, print designs, and more.
Scheduled Classes
TOPWhat You'll Learn
TOP- How to eliminate distractions and focus on clean, simple design.
- Find out how to use space effectively.
- How to use type to build a visual hierarchy, making your messages clear.
- How to confidently use color to improve designs.
- Discover how the history of design applies to modern design.
Outline
TOP
Viewing outline for:
Graphic design from a historical perspective
- Why design is important
- Influence of Art Nouveau, Cubism, Bauhaus, German and Swiss Design in modern art
- Understanding the International Typographic Style
- Review of major influencers in modern design
- Origins of function determines form and fierce reduction of unnecessary elements.
Understanding the importance of sketching
- Low fidelity methods
- Developing innovative concepts
- Creating flexibility in the early stages of design
- Focusing on ideas, not tools
Understanding space in graphic design
- Understanding and using negative space
- Creating designs that utilize white and non-whitespace
Balance in your designs
- Understanding types of balance
- Experimenting with symmetrical and asymmetrical designs
- Experimenting with weight to create more dynamic designs
Adding rhythm and harmony to your design
- Discovering how patterns and repetition can lead the eye
- Create more effective designs using these principles
Typography: effective use of type
- Typeface scenarios.
- Understanding which typefaces are best to use in different situations
- Type terminology and what it means
- Basic typography rules that help improve viewer’s experience
- Building an effective and successful information hierarchy with a type ramp
- Understanding how to maximize design with a typographic grid
- Type as an art form
Understanding design proportions
- Building a beautifully proportioned layout for your design
- How positioning can affect the aesthetics of your design
- Incorporating the golden mean into your designs
Influence of color on graphic design
- Understanding HSL (Hue, Saturation, and Luminosity)
- Designing with color
- Understanding and using harmony rules
The course topics serve as an outline for the course. Instructors may adjust content based on the specific needs of each class, such as to answer your Graphic Design questions.
Prerequisites
TOPYou can attend this graphic design class remotely using a Mac or Windows computer. This class covers design principles rather than specific software applications, and thus there is no requirement for one specific type of computer.
Who Should Attend
TOPParticipants in this course are from various job functions, including marketing, IT, development, management, and all design roles.