Canva - Graphic Design

Learn Canva s Interface to Design with Confidence

• Gain confidence with Canva s intuitive interface and learn to pick the right format and structure. Learn how to quickly start producing professional content.
• Learn to navigate the Canva dashboard
• Choosing the right canvas for your project
• Understanding basic visual hierarchy

Master Core Tools to Turn Ideas Into Graphics

• Gain core tools needed to bring your content to life. Turn your marketing messages into eye-catching visuals.
• Working with text, images, and shapes
• Cropping and adjusting images
• Managing layers and visual alignment

Use and Create Templates to Save Time and Stay On-Brand 

• Learn to adapt Canva s templates and build your own to save time on future projects while ensuring design consistency across every campaign.
• Customizing pre-built templates
• Replacing placeholder content with branded elements
• Creating and saving reusable templates

Design Engaging Social Media Graphics That Convert 

• Develop social media graphics that fit each platform s specifications and support campaign goals
• Formatting for LinkedIn, Instagram, and other platforms
• Optimizing layout, color, and CTAs
• Designing multi-post campaigns

Create Brand Kits and Logos to Strengthen Identity 

• Create a visual identity from the ground up to build consistency across all marketing materials
• Building a brand kit with colors, logos, and fonts
• Designing a simple logo using Canva elements
• Learn to apply apply brand assets consistently

Mid-course project

• Apply skills in a real-world Canva project with assistance from the instructor
• Reinforce foundational skills and build your confidence

Use Canva Pro and AI Tools to Work Smarter 

• Explore Canva Pro and AI features that accelerate your workflow
• Repurposing content across channels including print, digital, and social
• Learn to use Smart Resize, Magic Write, Background Remover
• Access premium graphics and content

Design Email Newsletters 

• Learn to create email-friendly graphics that boost open and click rates ideal for marketing campaigns, product launches, and customer outreach.
  Skills: Creating email headers and newsletter visuals; Exporting graphics optimized for email platforms
  Project: Design an email banner and a hero image

Introduction to Infographics in Figma: Communicating with Visual Reporting 

• Make complex data understandable and impactful ideal for reporting KPIs, summarizing results, and supporting internal or client presentations.
  Skills: Designing charts and data visualizations; Structuring clear visual narratives with icons and graphics
  Project: Create a campaign performance infographic

Build Professional Presentations That Sell Your Ideas 

• Using Canva s presentation builder
• Structuring content for clarity and persuasion
• Adding images, video, animation, and links
  
  

Creating Flyers in Canva

Creating a Multi-Channel Campaign 

• This capstone project reinforces skills learned across the course.
• Practice planning, designing, repurposing content, and exporting professional-quality visuals for use across multiple channels.
• Learn to use collaboration capabilities and commenting in Canva to solicit feedback
• Find out how to export in the right format for each platform
• Organize assets for re-use and version control

Connecting Canva to Marketing Outcomes

• Explore how Canva fits into real marketing workflows and how visual content drives campaign results establishing a clear purpose for every skill you ll learn.
• Identify high-impact marketing assets
• Recognize where Canva can streamline your content production

Learn Canva s Interface to Design with Confidence

• Gain confidence with Canva s intuitive interface and learn to pick the right format and structure. Learn how to quickly start producing professional content.
• Learn to navigate the Canva dashboard
• Choosing the right canvas for your project
• Understanding basic visual hierarchy

Master Core Tools to Turn Ideas Into Graphics

• Gain core tools needed to bring your content to life. Turn your marketing messages into eye-catching visuals.
• Working with text, images, and shapes
• Cropping and adjusting images
• Managing layers and visual alignment

Use and Create Templates to Save Time and Stay On-Brand 

• Learn to adapt Canva s templates and build your own to save time on future projects while ensuring design consistency across every campaign.
• Customizing pre-built templates
• Replacing placeholder content with branded elements
• Creating and saving reusable templates

Design Engaging Social Media Graphics That Convert 

• Develop social media graphics that fit each platform s specifications and support campaign goals
• Formatting for LinkedIn, Instagram, and other platforms
• Optimizing layout, color, and CTAs
• Designing multi-post campaigns

Create Brand Kits and Logos to Strengthen Identity 

• Create a visual identity from the ground up to build consistency across all marketing materials
• Building a brand kit with colors, logos, and fonts
• Designing a simple logo using Canva elements
• Learn to apply apply brand assets consistently

Mid-course project

• Apply skills in a real-world Canva project with assistance from the instructor
• Reinforce foundational skills and build your confidence

Use Canva Pro and AI Tools to Work Smarter 

• Explore Canva Pro and AI features that accelerate your workflow
• Repurposing content across channels including print, digital, and social
• Learn to use Smart Resize, Magic Write, Background Remover
• Access premium graphics and content

Design Email Newsletters 

• Learn to create email-friendly graphics that boost open and click rates ideal for marketing campaigns, product launches, and customer outreach.
  Skills: Creating email headers and newsletter visuals; Exporting graphics optimized for email platforms
  Project: Design an email banner and a hero image

Introduction to Infographics in Figma: Communicating with Visual Reporting 

• Make complex data understandable and impactful ideal for reporting KPIs, summarizing results, and supporting internal or client presentations.
  Skills: Designing charts and data visualizations; Structuring clear visual narratives with icons and graphics
  Project: Create a campaign performance infographic

Build Professional Presentations That Sell Your Ideas 

• Using Canva s presentation builder
• Structuring content for clarity and persuasion
• Adding images, video, animation, and links
  
  

Creating Flyers in Canva

Creating a Multi-Channel Campaign 

• This capstone project reinforces skills learned across the course.
• Practice planning, designing, repurposing content, and exporting professional-quality visuals for use across multiple channels.
• Learn to use collaboration capabilities and commenting in Canva to solicit feedback
• Find out how to export in the right format for each platform
• Organize assets for re-use and version control

Connecting Canva to Marketing Outcomes

• Explore how Canva fits into real marketing workflows and how visual content drives campaign results establishing a clear purpose for every skill you ll learn.
• Identify high-impact marketing assets
• Recognize where Canva can streamline your content production